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Course 7: Satisfaction Guaranteed: Develop Customer Loyalty Online | Google Digital Marketing & E-commerce Certificate

Course 7: Satisfaction Guaranteed: Develop Customer Loyalty Online | Google Digital Marketing & E-commerce Certificate

An introduction to the world of digital marketing and e-commerce.
You made it! Satisfaction Guaranteed: Develop Customer Loyalty Online is the seventh course in the Google Digital Marketing & E-commerce Certificate. In this course, you’ll explore strategies for building customer loyalty in e-commerce. You’ll also explore specific tools to develop and maintain client relationships. At the end of the course you’ll work through a scenario that demonstrates your ability to deliver a successful e-commerce strategy. Finally, you’ll wrap up the course by building professional development skills. We encourage you to complete courses 1–6 before beginning this course because they provide the foundation necessary to complete the activities at the end of this course.
Responsible Community Code
Last Update 20/07/2026
Completion Time 2 hours 58 minutes
Members 1
Beginner Video Course Free for all Members Business & Entrepreneurship Career Development Content Marketing Digital Marketing E-Commerce Marketing Automation Online Business Google
  • Module 1: Introduction to building customer loyalty online
    6Lessons · 1 hr 2 min
    • 01_Module_1_Overview
    • Introduction to building customer loyalty online | Google Digital Marketing & E-commerce Certificate
    • 02_Core_Content_Loyalty_Basics
    • 03_Glossary_Key_Terms
    • 04_Knowledge_Check_Quiz
      10 xp
    • 05_Module_Summary
  • Module 2: Prep for jobs in digital marketing & e-commerce
    6Lessons · 1 hr
    • 01_Module_2_Overview
    • Prep for jobs in digital marketing & e-commerce | Google Digital Marketing & E-commerce Certificate
    • 02_Core_Content_Career_Readiness
    • 03_Glossary_Key_Terms
    • 04_Knowledge_Check_Quiz
      10 xp
    • 05_Module_Summary
  • Module 3: Analyze trends for an online store
    6Lessons · 56 min
    • 01_Module_3_Overview
    • Analyze trends for an online store | Google Digital Marketing & E-commerce Certificate
    • 02_Core_Content_Trend_Analysis
    • 03_Glossary_Key_Terms
    • 04_Knowledge_Check_Quiz
      10 xp
    • 05_Module_Summary